"The Land of the Rising Sun," Japan, is among the top five countries that have the highest life expectancy across the globe. On average, individuals live to 85 years and older. So what’s the secret?

One might ask, “Is the fountain of youth located in Japan? ”

No, but they do have the next best thing: a healthy, sustainable lifestyle.

 

V-Essence, a brand born in the heart of Yokosuka, Kanagawa, Japan, aims to pave the way for making a healthy lifestyle attainable, affordable, and doable for everyone.

Our flagship product, Hoseki Jelly, is the first step towards that vision.

 

We utilize only the finest ingredients Japan has to offer when it comes to the product. You can rest assured that when the packaging says "Made in Japan," we literally mean it is made in Japan.

From the selection of ingredients and the formulation and creation all the way to the packaging, it is 100% Japan-made.

 

Though the company and brand are up-and-coming, our ideals and end goal have been in the making for many years. Countless hours of research and development went into concocting the finest product our brand has to offer, which is soon to be yours.

 

If a healthier life and longevity are among your top priorities, then we would like to welcome you to being a part of the V-Essence family.

Your step towards your own "fountain of youth" starts here.

 

The Vision Behind V-Essence

Vina Castañeda, the head of the V-Essence family, has been living in Japan for almost 20 years. An avid user of health and beauty products, she has tried and tested hundreds of brands across the world to very little satisfaction. In order to acquire what she truly wants, she decided to take matters into her own hands. That is how V Essence and Hoseki Jelly started. Since then, she has been on a mission to combine the essential elements into a product that can fit perfectly into almost every lifestyle. Take the step towards a healthier you.

 

 

 

Markus Castañeda, the creative driving force of the brand, currently serves as an active-duty U.S. Navy Sailor as a mass communication specialist. The brand’s concept, color palette, tone, and identity are all developed by him. Vina’s business vision and expertise, coupled with Markus’s innovative abilities, brought V Essence and Hoseki Jelly to life.